Thursday 13 September 2012

Apple iPhone 5: Price, features and design By Daniel Clark - Sep 13th, 2012

San Francisco: As the Apple introduced a new iPhone 5 with a bigger screen and slimmer body but its users are keen to know about price, features, design and what is new for them in the next generation phone. Apple chief executive Tim Cook on Wednesday called the launch “the biggest thing to happen to iPhone since the iPhone.” Battery life: Battery life, a key complaint of smartphone users, is extended to eight hours with mobile phone and browsing and 10 hours if Wi-Fi connections are used. Design and features: The California company called the iPhone 5 “the thinnest smartphone in the world,” with a glass and aluminum body that is 18 percent thinner and 20 percent lighter than iPhone 4S. The new iPhone has a rich four-inch (10-centimeter) display prime for the red-hot smartphone market, in which screen size is one of the key factors important to buyers, according to Nielsen senior vice president Jeff Wender. The new device features Apple’s own new A6 processor, which according to Schiller doubles the speed for loading Web graphics. Schiller says when you carry your phone it should fit beautifully in your hand, that is just how we designed iPhone 5. “Everything you do looks gorgeous on this beautiful widescreen display.” Apple also customized a sophisticated mapping program, upgraded its voice-activated assistant known as Siri and more tightly integrated Facebook. Apple has fierce customer loyalty and has been rapidly gaining users, but has failed to keep pace with smartphones powered by Google’s Android operating system. Price: Pricing for US customers will start at $199 with a two-year telecom service contract. Apple will start taking orders for the phone Friday and begin shipments on September 21 in the US, Canada, Britain, France, Germany, Australia, Hong Kong, Singapore and Japan, and the phone will be available in 100 countries by the end of the year. Schiller said the taller iPhone nestles in one’s palm to naturally align with thumbs and works on the faster mobile Internet networks known as LTE